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Marketing

Our Capabilities

Our strategists offer a highly tailored service when it comes to marketing solutions. With a deep understanding of the uniqueness of each platform, our strategists work closely with our clients to develop custom marketing solutions across all necessary channels to help develop strong brands. Our marketing services include:

  • social media strategy
  • email marketing
  • Google AdWords
  • Google Analytics
  • SEO
  • SEM
  • social media management
  • offline marketing methods

Email Marketing

Our team work across the Campaign Monitor email platform in an effort to ensure all email communications are branded consistently, flexible and full responsive. We work to create highly intuitive emails utalising automation and transactional functionality.

Retargeting

Retargeting is a cookie based technology that uses a simple Javascript code to anonymously ‘follow’ audiences through the web. Retargeting allows our team to selectively advertise to individuals who have already visited our site with a message that is tailored to the interest they have shown keeping our brand top of mind and encouraging another visit to the website.

By adding a snippet of code called a ‘pixel’ to the website HTML, we can collect non-personal data about user behaviour (including which pages a user visited on the site, the date and time they visited, their approximate geographic location). The way a user interacts with our site speaks volumes about their interest and habits. This is called ‘intent data’ and it will allow us to target highly relevant ads to our users wherever they go online.

Google AdWords

As Google Partners we are committed to helping you attract leads and climb the Google ranks. The Google AdWords platform allows the display brief advertising copy to searchers, based in part on keywords we set and the keywords they use to search on Google. Be seen by your customers when they're on the hunt for what you have to offer.

SEO

Search Engine Optimisation requires ongoing commitment but in turn can have a large impact on your website performance and ranking. Our team are equipped to provide:

  • keyword research
  • SEO audit
  • content marketing

Reporting & Analytics

We understand the power of data and work to ensure all our strategies are guided by our teams analytical analysis. Our team work to unpack data and prepare it in reports that provide meaningful insights.

Social Media

We're a social bunch. Our team provide expert social media management for our clients dreaming to communicate more regularly and consistently with their customers on social media. A few of our favourite platforms include Facebook, Instagram, LinkedIn, Pinterest and YouTube.

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An Update on Solutions Outsourced and COVID-19